Redesigning Itself over Time
The Buick Motor Division is written into nearly every chapter of American automotive history. By 1899, the Scottish-born division's founder was busy building gasoline engines and by 1903, the first Buick eased its way onto the streets of Flint, Michigan.
Over the century, the company jockeyed for top spot with other American giants like Ford and Cadillac. It suffered its downturns, reorganizations, and financial challenges but never lost the spirit that made it a pillar for the world's largest automaker, GM.
Many of the company's cars set early records such as winning the first Indianapolis race in 1909 that was the precursor to the Indy 500. A similar Buick went on to set an endurance record in 1914 by being the fi ...more
The Buick Motor Division is written into nearly every chapter of American automotive history. By 1899, the Scottish-born division's founder was busy building gasoline engines and by 1903, the first Buick eased its way onto the streets of Flint, Michigan.
Over the century, the company jockeyed for top spot with other American giants like Ford and Cadillac. It suffered its downturns, reorganizations, and financial challenges but never lost the spirit that made it a pillar for the world's largest automaker, GM.
Many of the company's cars set early records such as winning the first Indianapolis race in 1909 that was the precursor to the Indy 500. A similar Buick went on to set an endurance record in 1914 by being the fi ...more







